There are two basic philosophies:
▪You can use a unique term and a unique verb for each control and action (diversified style).
▪Advantage: prevents failure because the used terms clearly communicate where to act and what to do
▪Disadvantages: more complex terminology; longer texts
▪You can use as few terms and verbs as possible (unified style).
▪Advantages: simplified terminology; slightly easier to translate
▪Disadvantage: readers need more time to identify the correct user interface control and action
A mixture of both styles is a shortened diversified style. Here, either the verbs or the names of controls are unique, but the other one is unified or omitted.
Example of diversified style:
1. From the File menu, choose Print.
2. Activate the Printer Settings tab.
3. Select the option Landscape.
Example of shortened diversified style:
1. Choose File > Print.
2. Activate Printer Settings.
3. Select Landscape.
or:
1. Click the menu item File > Print.
2. Click the tab Printer Settings.
3. Click the option Landscape.
Example of unified style:
1. Click File > Print.
2. Click Printer Settings.
3. Click Landscape.
Tip:
Use unified style only in very short documents or if you know that a document will be read by users who have very limited reading or language skills.
Important: This guide suggests a diversified style where diversification increases understandability, and it suggests a unified style where unification is unambiguous. If you prefer a completely unified style over the suggested mixture, use click instead of more precise verbs such as select, choose, and activate. In addition, for fully unified style, omit all terms that relate to specific user interface controls (see examples above).
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